The Coastal Virginia Tourism Alliance is comprised of 9 DMO/CVBs and two airports in the southeastern part of Virginia. It includes Hampton, Chesapeake, Suffolk, Portsmouth, Newport News, Williamsburg, Smithfield, Franklin/Southampton, the Eastern Shore and Virginia Beach.

In March of 2023, Second Sight formed a strategic partnership with BRITE to become the agency of record for Coastal Virginia. We created a brand campaign and media plan for the region that launches in Fall of 2023. Featuring messaging across multiple channels: digital, print, out of home media, a passport program through Bandwango, a social media campaign, and all creative materials including a website, campaign (print and digital), outdoor billboards, t-shirt, brochures, and airport displays.